Advertising is the most important part of a business. No matter how wonderful your products or services are, if you do not tell people you exist, they will never know how wonderful you are. Advertising connects you to your customers and once a customer is connected to your business, they become loyal to your brand. A loyal customer remains a customer for life. So if you are wondering whether to advertise your business or not, below are seven reasons why you should.
Advertising keeps your consumer up to date
When you have a new product or service that your business is about to launch, advertising allows you to inform your present, past and future customers so that they are aware of the upcoming product or service. Rather than consumers searching for details about your company, advertising takes the information to them.
Advertising makes your customers loyal to your brand
Advertising allows you to target your market, discover your customers and form a long-lasting relationship with them. Advertising makes your customers feel like they know you and when they feel like they know you they become connected to you. That connection is what keeps them coming back and the more they keep coming back the more loyal they will be to your brand because they trust you.
Advertising increases online and offline traffic
Potential customers are more likely to visit you both online and offline after seeing an advertisement. The more consumers who visit your store, the more likely you are to make more sales. *A survey of more than 3,000 companies found that advertisers who maintained or expanded advertising over a five-year period saw their sales increase by an average of 100%, whilst companies that cut advertising grew at less than half the rate of those who advertised steadily.
Advertising makes your company look good
Advertising makes your company look good and really good advertising makes your products look even better. It is very simple logic because the human mind is extremely visual. The more beautiful or appealing something looks, the more attracted people are to it. So if you have really good advertising then your products will look really good too. If your products look really good, your company looks really good. If your company looks really good, it will attract more customers.
Advertising attracts new customers
The Business world is extremely dynamic and as a result, the market is constantly changing. New products and services are emerging and potential customers are moving in and out of your area. New consumers mean that you have a new target audience which your advertisements will reach and possibly convert to new customers.
Advertising sets you apart from your competitors
Just as there are millions of products and services out there, there are also millions of consumers out there who are willing to buy. Advertising will help them see you but great advertising will make them choose you over the others.
Advertising keeps your business at the forefront of the consumer’s mind
With so many different products and services available to consumers today, it leaves people with a lot of choices to shop around and compare different products and services. When you Advertise, it will keep your company, products and services at the forefront of the consumer’s mind. Out of sight is truly out of mind. Advertising reminds consumers about you and regular advertising keeps reminding them why they should choose you over the others.
Advertising should be every Brands best friend because it attracts new customers, retains existing customers and increases sales. This is why you must advertise.
Advertise with Wetinuneed Today.